Difference Between Wholesalers And Distributors
The main dissimilarities or difference between wholesalers and distributors can be highlighted as follows:
1. Introduction
Wholesalers: Traders or business men who buy large quantity of products from distributors and sell to retailers.
Distributors: They are the ones who supply or resell the products or services to wholesalers and retailers in a specific area
2. Link Between
Wholesalers: Between distributors and retailers
Distributors: Between producers and wholesalers
3. Relationship With Producers
Wholesalers: No direct relation
Distributors: Direct relation
4. Scope
Wholesalers: Limited scope of operation
Distributors: Wider scope of operation
5. Final Customers
Wholesalers: Retailers only
Distributors: Both wholesalers and retailers
6. Promotional Activities
Wholesalers: They do not conduct any promotional activities
Distributors: They conduct various promotional activities
7. Range Of Products
Wholesalers: They deal with wide range of products
Distributors: They deal with limited types of products
Also Read:
Also Read:
8. Functions
Wholesalers: Warehousing and selling
Distributors: Transporting and supplying
9. Investment
Wholesalers: Requires less amount of investment than distributors
Distributors: Requires more investment than wholesalers.
Wholesalers Vs Distributors (Comparison Chart)
I hope this post is helpful to understand the difference between wholesalers and distributors and to make comparison between them.
Wholesalers Vs Distributors (Comparison Chart)
Basis For Difference
|
Wholesalers
|
Distributors
|
Introduction
|
Traders who purchase products from distributors or suppliers and sell to retailers
|
Traders who supply products to wholesalers and sometimes to retailers also
|
Link Between
|
Distributors and retailers
|
Producers and wholesalers
|
Direct relation with producer
|
No
|
Yes
|
Scope
|
Limited
|
Wider
|
Final Customers
|
Retailers
|
Wholesalers and retailers
|
Promotional Activities
|
No
|
Yes
|
Range Of Products
|
Wide
|
Limited
|
Functions
|
Warehousing and selling
|
Transporting and supplying
|
Investment Required
|
Less
|
High
|
I hope this post is helpful to understand the difference between wholesalers and distributors and to make comparison between them.
